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Achromatic	The non-colors, which are black, white, and gray.
Adobe Acrobat	Applications to create and view PDF files.
Adobe Acrobat Viewer	Application to generate and see or view PDF files (Potable Document Files).
Adobe Illustrator file format (.AI files)	AI files was developed by Adobe Systems for Windows and Macintosh platforms.
Adobe Photo file format (PSD.files)	PSD files are the native bitmap file format for Adobe Photoshop.
Agate	A type size of 5 1/2 points
Agate line	An agate line in newspaper classifieds is a measurement indicating a 1/4-inch depth by one column width. There are 14 agate lines in a one-column inch.
Air	The large white areas in a design layout.
Airbrush	A compressed air tool that distributes a fine mist of paint or ink. It is normally used in illustration and photo retouching.
Aliasing	This term is function to aliasing spatial, which is noticeable as visible pixelation - a blocky or jagged effect - especially with close to horizontal or close to vertical lines of high contrast.
Alignment	The aligned position of type or art material on a horizontal or vertical line.
Alpha Channel	An eight bit grayscale channel within some image processing software programs which is used for masking objects, making them transparent or adding specific color instructions.
Alphabet length	The measured length of the lowercase alphabet of a certain size and series of type.
Anchor Point	The point that remains unmoved when you stretch, scale, mirror, or skew an object. Anchor points communicate to the eight handles that display when an object is selected.
Animated Gif	The Graphic Interchange Format (.gif files), developed by CompuServe which is a bitmap-based format designed for use on the World Wide Web.
Animation	The process of combining images to give the illusion of movement.
Annual report	A booklet or book that explains the progress and accomplishments of an organization during a certain time period.
Anti	Aliasing- Smoothing or blending the transition of pixels in an image. Anti-aliasing the edges on a graphic image makes the edges appear smooth, not jagged.
Anti-Aliasing	The process of elimination of jagged or-'stair stepped' pixel edges or single pixels by a software algorithm, which blends the contrasting colors and shapes.
Arms	The parts of letters that branch out from the stem of a letter, such as: 'K' and 'Y'.
Arrow keys	Direction keys that move or 'nudge' selected objects in small increments.
Arrowhead	A symbol shaped like an arrowhead that is used in an illustration to direct a leader line.
Art Director	The artist who is responsible for the overall look and conceptual development of a piece of artwork or the package of pieces.
Art lined envelope	An envelope that is lined with an extra fine paper.
Art paper	A paper evenly coated with a fine clay compound, which creates a hard smooth surface on one or both sides.
Artwork	All illustrated material, ornamentation, photos and charts, etc. that is prepared for reproduction.
Ascender	The part of a lowercase letter that falls above the body (x-height) of the letter. 'b', 'd', 'f', 'h', 'k' and 'l' are all examples of letters with ascenders.
Aspect Ratio	The ratio of the width of an image to its height.
AutoCAD Drawing Database (.dwg files)	AutoCAD files are vector files used as a native format for AutoCAD drawings.
Backslant	Any type that tilts to the left or backward direction
Balance	Balance is a term used to describe the aesthetic or harmony of elements.
Balloon	In an illustration, any line that encircles copy or dialogue.
Bank paper	A thin uncoated paper used for making carbon copies.
Banker's flap envelope	Sometimes referred to as the wallet flap where the flap has more rounded flap edges.
Banner	The title or name of a periodical such as a newspaper or magazine, which is seen on the cover and on the first page. It displays the name of the publication, serial information such as the date, volume, and number.
Baseline	In type, the imaginary horizontal line where the main body of the letters sits. However, rounded letters really dip below the baseline in order to give optical balance.
Bastard	Any non-standard or nonstandard element, such as a font that is unlike the set of fonts that appear.
Bauhaus	A design school in Germany where the Sans Serif font was originated.
Bevels	Bevels are another way in which you can give an object a three-dimensional appearance. A bevel creates the illusion that an object's extruded edges are cut at an angle.
Bezier Line	A line drawn one section at a time by adding nodes with the Bezier tool.
Bible paper	A thin but strong paper used for bibles and books.
Binary	The basis for all digital computer information. Relates to the coding of data in terms of either a 1 or 0.
Bit	A shortened form of the term 'binary digit,' the smallest unit of information that can be stored in a computer. One digit of binary information can be either a mark or a space.
Bit Depth	A measure of a computer monitor's ability to display different colors at the same time. While a monitor with a bit depth of 1 can only display monochrome information, a monitor with a bit depth of 4 can display 16 colors; an 8-bit monitor can display 256 colors and a 24-bit monitor can display 16.7 million colors. A 32-bit monitor has an additional 8-bits for transparency effects or masking as in the case of an Alpha channel.
Bitmap	A bitmap is a graphic file that is made up of square dots (pixels). Scaling these images to larger sizes result in these pixels becoming larger which can make the image look blocky with jagged edges..
Bitmapped	An image, which is formed by a collection of square pixels in a rectangular format. The more bits per pixel the smoother the final image will be.
Bit-mapped (mode)	The paint graphics mode that describes an image made of pixels where the pixel is either on meaning black or off meaning white.
Bitmapped Image	An image composed of grids of pixels or dots.
Black (font)	A font, which has more weight than the bold version of the same typeface.
Bleed	Method used in print to have ink printed right up to the edge of a page. The way this is done is by having the document printed on a larger page. Then the printer prints 1/8th (usually) of an inch beyond the document size on each side, and is then cut to size.
Blind emboss	A design or bas break impression that is created without using inks or metal foils.
Block in	To sketch the primary areas and points of reference of an illustration in groundwork before going to the final design.
Block quote	A long quotation. Normally these four or more lines are set apart to ensure order to distinguish visibly the author's written words from what the author is quoting.
Blueline proof	A photographic process where flats are revealed to blacklight and developed to create blue lines of copy that are proofread before a project goes to press.
BMP	The Windows bitmap file format (.bmp files) was developed as a standard for representing graphic images as bitmapped images.
Body	The main portion of the letter character not counting the ascenders and descenders.
Body copy	Refers to the small type containing the main portion of the message in an ad or a publication.
Body size	The point size of a particular type character.
Body type	ROMAN-NORMAL-PLAIN or BOOK type used for long passages of text, such as chapters in a book. Normally the size is from 9 point to 14 point.
Boldface	Any type that has a heavier black stroke that makes it stand out more than the other type.
Book	A universal classification to describe the papers used to print books; the standard size is 25x38 inches.
Brace	A character ' }' used to assemble lines, or phrases.
Break for color	In layout design, the term for dividing or separating the art and copy elements into single colour paste-up sheets.
Bristol board	A board paper with various thicknesses, which has a smooth finish and is used for printing and drawing.
Brochure	A pamphlet that is bound in booklet form.
Brownline proof	A photographic proof made by exposing a flat to UV light making a brown image on a white background. Sometimes called silverprint.
Bullet	A boldface square or dot used before a sentence to highlight its importance.
Burn	A term used in plate making to describe the amount of plate exposure time.
Byline	is a credit line for the author of an article.
Byte	The computer standard of measure for file size, which is made up of 8-bits of information. One megabyte is 1,024 kilobytes. One gigabyte is 1,024 megabytes or about one million bytes. One kilobyte is 1,024 bytes.
Cache	Storage within the computer, which processes data very quickly. Often in RAM or can be a supplemental board. Increases operating speed and efficiency.
Calibration	The process of matching a monitor's color to print devices such as digital printers, ink-jet printers and offset printers.
Camera-ready copy	Final publication material that is ready to be created into a negative for a printing plate. This can be a digital file or print and images on a board.
Cap height	In type, it is distance from the baseline to the top of the capital letters.
Cap line	An unseen horizontal line running across the tops of capital letters.
Caps & lower case	Instructions in the typesetting process which indicates the use of a capital letter to begin a sentence and the remaining letters in lower case.
Caps & small caps	Two sizes of capital letters made in one size of type.
Caption	A title for an illustration. Usually a brief phrase that will compliment the rest of the text.
Centered	Text placed at an equal distance from the left and right margins.
CGI (Common Gateway Interface) script	An application that the server runs at specific times. For example, when a visitor connects to a server, the server might open a CGI script that displays a form the visitor fills out, and then sends the data to a storage area.
Character	Any letter, number, punctuation, symbol, or space
Choke	In commercial printing choke is a form of trapping which is created by extending the background object into the foreground object.
Clip art	artwork that is already created which is for sell or made for distribution for clipping and pasting into publications. Clip art is available in a various forms such as downloadable, CD, disk, electronic form, and hard copy books.
CMYK	The initials of the four process colors. They are cyan, magenta, yellow, and black. K is used for black to not confuse people into thinking blue.
Colour bars	This term used for a colour test strip.
Colour separation	The process of creating separate negatives and plates for every colour of ink, which includes cyan, magenta, yellow, and black that will be used to create the illustration or publication.
Colour spacing	Adding spaces to congested areas of words or word spacing to accomplish a more pleasurable appearance after the line has been set normally.
Column gutter	This is the space between columns of type.
Comprehensive layout (comp)	A blueprint of the publication, showing how the type will be set including the position, the treatment, sizing, and placement of any illustrations on the page.
Compression	A method used in graphics programs to shrink the size of image files. Jpegs use compression to shrink down file sizes, and TIFs have the option to compress using LZW for example.
Condensed font	A font where the set-widths of the characters is narrower than in the standard typeface.
Continuous tone	Artwork that contains gradients of gray, instead of black-and-white line art. Photographs and some drawings, like charcoal or watercolor, require treatment to achieve continuous-tone art.
Copy	Generally refers to text, typewritten pages, word-processing files, typeset galleys, or pages. However, in some cases it can refer to all source materials including text and graphics.
Copyfitting	The placing of a variable amount of copy within a specific and set amount of space.
Counter	In type, it is an enclosed area within a letter, in uppercase, lowercase, and numerical letterforms.
Crop marks	On mechanical, horizontal and vertical lines which show the edge of the printed material.
Cropping	This involves removing the outside edges of a photograph to remove excessive or irrelevant background content of a photo. This technique is often used to create interesting framing for images. Note that this is not the same as resizing, which keeps the image intact.
Cutlines	descriptive text, most likely full sentences that offer information about drawings and illustrations. Cutlines are many times called captions or legends.
Descender	The part of a lowercase letter that falls below the body (baseline) of the letter. 'g', 'j', 'p', 'q' and 'y' are all examples of letters with descenders.
Dingbat typeface	A typeface created with non-alphabetic marker characters such as arrows, asterisks, encircled numbers, or even icons.
Discretionary hyphen	A hyphen that only occurs if the word appears at the end of a line, not if the word appears in the middle of a line.
Display type	Large and/or decorative type used for headlines and as graphic pieces in displays. Usually the sizes are 14, 18, 24, 30, 36, 48, 60, and 72 point.
Dither	The process of simulating color by a combination of small dots of primary colors which, when viewed, appear to mix and form the desired color. Very useful for the Web to correct GIF image output.
Dithering	This is a process used in making an image (like in a GIF file that has 256 colors or less) appear to have more colors than it really does. This is done by blending pixels using patterns that approximate the colors it is trying to produce. Up close, this dithering looks quite dotty and speckled, but at a normal viewing distance, the effect of more colors and cleaner transitions can be obtained.
Domain type	The suffix of a Web site that identifies the type of content the Web site contains or what kind of organization the site is associated with (such as 'com' for commercial, 'edu' for education, 'gov' for government, and 'org' for a nonprofit organization).
DOT	1. A Halftone dot (used in color separations). Halftone dots are often confused with pixels but the two are not related. Pixels have fixed size but variable density. Halftone dots have fixed density but variable size. This gives the illusion of a continuous-tone image when viewed from a distance. There is no fixed relationship between the number of pixels and the number of halftone dots per inch, but a halftone dot can resolve detail smaller than itself (by varying its shape), so for best detail there should be at least twice as many pixels per-inch as halftone dots. 2. A pixel in an input scanner or continuous-tone output device (e.g., dye sublimation printer). Scanner resolution is sometimes quoted in 'DPI'(Dots Per Inch) but this can be misleading because here the word 'dot' really means 'pixel.' When referring to a continuous tone scanner, 'DPI' should be changed to 'PPI' (Points Per Inch or Pixel Per Inch) or even to 'LPI'(Lines Per Inch) to avoid confusion.
DPI (dots per inch)	This is the unit of measurement, which is used to describe the resolution of a printed output. The most common desktop laser printers output at 300 dpi. Medium-resolution printers output at 600 dpi. Image setters output at 1270-2540 dpi.
Duotone	A halftone image printed with two colors, one is dark, and the other is light. The same photograph is halftoned twice. This is done by using the same screen at two different angles whereas this combing of the two improves the detail and contrast.
Egyptian type	Bold face type with heavy slabs or square serifs.
Em space	A space as wide as the point size of the types.
En space	A space half as wide as the type is high.
EPS	Encapsulated Postscript - A file format standard established by Adobe for outputting digital images to Postscript output devices. Actually a simulation via a bitmapped image which approximates the final look of the Postscript image - when finally printed on an appropriate Postscript printer. Designed to allow the user to 'preview' the image on the computer monitor.
Expanded (font)	A font whereas the fixed widths of the characters are wider than standard typeface. This is in reference to the characters.
Export	The process of saving a graphics file to a format that can be opened in another program. These formats are usually not the native format of the program you are exporting from.
Extended type	These are typefaces that are horizontally wide. Examples: HELLENIC, LATIN WIDE, EGYPTIAN EXPANDED, and MICROGRAMMA EXTENDED
Facing pages	With a double-sided document this is the two pages you see when the publication is open.
Feather	To insert small quantities of additional leading between lines, paragraphs which includes before and after headings, which is used in order to equalize the baselines of the columns on a page.
FlightCheck	This is a prepress program that reads a disk (or other media) and checks for and identifies missing fonts, embedded graphics, bad traps, and many other potential problems.
Folio	Page number. This is often set with running headers or footers.
Font	This is the letters, punctuation, numbers and symbols that make up a single typeface. An example of a font is Eras Light ITC. Another font is Eras Bold ITC. The typeface in this instance is Eras. It is the variations of this typeface that are fonts.
Galleys	In traditional publishing, it is the type set in long columns and not laid out on a page. In desktop publishing, galleys can be printed out using a page-assembly program for reasons of proofreading and copyfitting purposes.
Gamma	The way in which dark or light shades are measured in a photographic image. The measure of the image contrast, changing the midtone placement rather than the endpoints.
Gamut	The range of colors, which are available in a color system. If your color is out of gamut range, then it may not print or view correctly.
GIF	(Graphics Interchange Format)- This is a widely used graphics format for the Internet that allows transparency and animation. The limitation of this format is that it the maximum number of colors is 256. GIFs are often dithered, which can give the illusion of more colors.
Gradient	This is a gradual transition of two or more colors.
Grayscale	In black and white photography the highest bit depth mode which contains 256 shades of gray. Each pixel can be any one of values from zero to 255.
Gray-scale image	A deep bitmap that accounts with each dot its gray-scale level. The impression of greenness is a purpose of the size of the dot. Larger dots in a group appear darker and smaller dots in a group appear lighter.
Greeked text	In page-assembly programs, it is the text that appears as gray bars estimating the lines of type rather than the characters themselves. This makes it faster to draw images on the screen.
Greyscale	This is a color mode where there are no colors in use. There is just black, white, and various shades in between. In the print world, a greyscale image is actually made up of just black ink. The value of the grey depends on the density and size of the black dots printed. In photographs, halftones are produced to simulate various shades.
GUI	(Graphical User Interface) This is a user interface based on graphics (icons and pictures and menus) instead of text. When designing a website, it is important to design the GUI effectively.
Gutter	In double-sided documents it is the combination of the inside margins of facing pages. The gutter should be wide enough to allow any binding if necessary.
Halftone	Process used in print for Photographs, paintings, and drawings. Because most printing presses cannot produce continuous tones, images are converted to halftones to simulate continuous tones. Using fine dots of varying size and spacing, halftones can reproduce the shades and textures of the original image.
Halftone screen	In conventional publishing, it is the screen where a continuous-tone image is photographed and is measured in lines per inch. Digital halftones are not in fact photographed through a screen even though the term is still used to describe the size of the dots.
Hang indent alignment	This is type set so that the first line is flush left and subsequent lines are indented on the page.
Hard hyphen	A non-breaking hyphen that is used when two parts of the hyphenated word should not be separated. Instead of a soft (or normal) hyphen where the word wrapping function of a program will 'break' a line.
Hard return	A return created by the Return or Enter key.
Head	A line or lines of copytype set in a larger face than that of the body copy.
HTML	(Hypertext Markup Language) This is THE standard format for the Internet. Html pages can include text, images, animation, video, sound, and more.
Hue	This is another term for color.
Hyphenation zone	For ragged-right text an arbitrary zone about 1/5 to 1/10 of the length of the line.
Image Resolution	Total number of pixels of a particular image. Device Resolution - Determines output resolution. Example: monitor resolution = 72 or 80 ppi (Web graphics are set to 72 ppi, and print graphics are set to 266 or 300 ppi)
Interlace	This is a web graphic technique used to have an image appear in steps (with a rough image appearing first, and then progressively getting more detail), rather than waiting for the full source image to appear. This is getting less and less used as broadband Internet picks up steam.
Internet	The massive global network of interconnected computers and communications hardware and software that links World Wide Web sites and other services, such as e-mail, discussion groups, and FTP servers.
Internet service provider (ISP)	A company that provides direct access to the Internet. The ISP usually has fast, dedicated connections to Internet services and multiple modems to which individual users connect over phone lines. When you establish an account with an ISP, the company provides the information and basic software you need to set up your computer for Internet access.
Interpolate	A process for estimation the difference between two known values. Resizing-up by considering the individual pixel and the surrounding area of pixels. Interpolation averages existing pixels to create new pixels. Takes longer than replication. Can soften the image definition and make it blurry.
Intranet	A network-based collection of Web servers and sites usually located within one company or other organization.
IP address	IP is short for Internet Protocol, a way of specifying how information is transferred across computer networks. The IP address, which identifies a specific computer, consists of a 4- to 12-digit number separated into four sections by periods (for example, 130.43.2.2).
Italic	Any slanted or right leaning letter designed to go with or to be compatible with a companion roman typeface.
JavaScript	This is a language used to do things on the Internet that html coding often cannot.
JPEG	Joint Photographic Experts Group - A file format designed to standardize compression of digital computer images. Repeated use can degrade an image; the term 'lossy compression' is applicable.
Justified	This is when text is aligned vertically on the left AND right margins.
Kern	To squeeze together characters for a more attractive look of strokes and white space. In display type, the characters more often need to be kerned because the white space between large characters is much more noticeable.
Kerning	This is the process of selectively adjusting the spacing between letters pairs to improve the overall appearance. The letter pairs that most often need some kind of kerning treatment are AV, AY, PA, and AT. These letter pairs often look awkward together, and need to either be moved closer together, or further apart manually.
Keyline	This is an image placer in layout that represents where an image is to go when it is printed. This placeholder doesn't print, but it fits the position and size of the image that will b e printed in that spot. This Keyline often is a rectangle with an x through it.
Kicker	A brief phrase or sentence that is a lead-in to a story or chapter. Normally the type is set smaller than the headline or chapter title but larger than normal text type.
Kilobyte (kb)	This is 1,024 bytes of digital information.
Knockout	A printing term meaning that when one colour is to be printed directly neighboring to another color. They are really printed with a minor overlap.
LAN	Local Area Network - A method for connecting personal computers together so they may share information and use of peripherals.
Landscape	The orientation of a document that is to display a page length wise instead of up and down. A brochure will often be a landscape document, where the width is wider than the height.
Lap register	This is used with knockouts. Images of dissimilar colors are somewhat overlapped to steer clear of the appearance of a white line in between the two inks.
Leader	This is a line of dots or dashes to lead the eye across the page to alienated copy.
Leading	This is the distance between the baseline of one line of text to the next baseline of text.
Letterforms	In type, it is the shapes of the characters.
Ligature	In type, it is the characters that are tied to each other, such as oe and ae. In professional typefaces, the lowercase f is also often set as a ligature in grouping with other characters such as fi and fl.
Light (font)	This is a font that is lighter than the Roman version of the typeface.
Line art	Black-and-white artwork with no gray areas. Pen-and-ink drawings are line art and most graphic images produced with DTP programs can be considered as line art. For printing purposes, positive halftones can be considered as line art as well.
Logogram	This is a symbol, mark, or identifying name.
Logotipo	Italian spelling for Logotype or Logogram.
Logotype	This is a symbol, mark, or identifying name.
Lossless Compression	This is a way of saving a graphic file in a compressed format to reduce the file size without any loss of image quality. The PNG format useless this kind of lossless compression for example.
Lossy Compression	This is a way of saving a graphic file in a compressed format to reduce the file size, but at the cost of image quality. Jpegs can be saved at various levels of compression. The higher the compression, the smaller the file size, and the more image quality is lost.
LPI	(Lines Per Inch)
Masthead	Credit box at the top of the publication name that records the sponsors, editors, writers, designers, illustrators, photographers and others, including the publication office address, subscription and advertising information.
Measure (noun)	In type, it is the length of a line, even if the line is not filled with characters designated in picas. When the text is set in columns the line length is called 'columnmeasure'.
Mezzotint	For a halftone, it is a screen that produces connected and dusty-looking dots.
MIME type	Information associated with a file on a Web server. The MIME type tells the server, and the Web browsers of any connected users, what the file type of the file is, and which application to use to open the file. (MIME is an acronym for Multipurpose Internet Mail Extension.)
Miniscule	An industry term for a lowercase letter.
Moiré patterns	These are irregular plaid-like patterns that happen when a bit-mapped image is made smaller, made larger, presented, or printed at a resolution different from the resolution of the original work.
Monospaced type	A typewriter typeface, in which the amount of horizontal space taken up by each of the characters is the same.
Mouse	over- A technique used on the Internet where an image changes to another image when the mouse pointer moves over the image. An example of this is a button where it looks like it is being pressed down when you move the mouse pointer over it.
Multisync	A type of computer monitor, which is capable of adjusting to several different video signals.
Negative space	In design, it is the space where the figure is not. In artwork, it is usually the background. In a publication, it is the parts of the page not occupied by type or graphics.
Nested stories	In newsletter or magazine layout, the stories run in multiple columns at different column depths.
Network	An assembly of several processing units interfaced together. (A network, by definition, must have computers linked together.)
Non-Lossy	A compression scheme, which does not allow the loss of any data during file compression. (Loss-less).
NTSC	National Television Standards Committee.
Objected-oriented (mode)	This is the 'draw graphics mode'. A set of algorithms, which describe graphic form in abstract geometrical terms as object primitives. The most fundamental shapes from which all other shapes are made such as lines, curves and solid or patterned areas.
Oblique type	Right slanted characters.
Offset printing	This is for high-volume reproduction. It utilizes three revolving drums, a plate cylinder, a blanket cylinder, and an impression cylinder. The printing plate is wrapped around the plate cylinder then inked and dampened. The plate image is transferred or offset onto the blanket cylinder. Paper passes in between the blanket cylinder and the impression cylinder and the image is transferred onto the paper.
Orphan	In a page layout, it is the beginning line of a paragraph, which is separated from the rest of the paragraph by a column or page break.
PDF	(Portable Document Format) This format developed by Adobe makes it possible to keep the exact fonts, format, and layout of a document across any platform. These files can be created in Adobe Acrobat, or any program that can output to PDF. An Adobe Acrobat Reader is needed to view these files.
Pica	Pica is a unit of measure commonly used in graphic design. Six picas equals roughly one inch (precisely, six picas equals .9957 inches). Most graphic design programs round off picas so that six picas exactly equals one inch.
PICT/PICT2	Original generic file format for encoding illustrations on a Macintosh platform.
Pixel	The smallest unit of digital information. Think of it as a dot or grain, which contains information about the color or brightness value of the area of the picture it represents.
PMS (Pantone Matching System)	A standard color-matching system used by printers and graphic designers for inks, papers and other materials. A PMS colour is an average colour defined by percentage combinations of dissimilar primary inks and can be simulated by almost all print shops.
PNG	(Portable Network Graphics format) This is a lossless compression format that is used on the Internet to display high color graphics like photographs. You can also have transparency with PNGs, but the file sizes can be larger.
Point	This is a measurement used in type for type size, leading and other space specifications in a page layout. There are 12 points to a pica and approx 70 points to an inch.
Portrait	The orientation of a document that displays the longest sides of the document vertically. An example of this is an 8.5X11 paper viewed normally.
Posterization	For a halftone, this is the reduction of the number of gray scales to make a high-contrast image.
Postscript	This is a language used by postscript printers to convert documents so they can be printed.
PPI	Points Per Inch - This is the resolution of an input device. Examples include digital cameras, scanners, and monitors. Pixels Per Inch - The measure of resolution on the monitor or output device.
Printer font	High-resolution bitmaps or font outline masters which are used for the actual laying down of the characters on the printed page.
Process Color	Colors that are made up of the CMYK. By using halftones, you can obtain photographic full color images using just CMYK. Also known as Full Color.
Process colour separation	In commercial printing, it is used for the reproduction of colour photographs. The diverse hues are made by the superimposition of halftone dots of the process colors Cyan, Magenta, Yellow, and black.
Proportionally spaced type	A typeface in which the set width of characters is variable.
Pull quote	A few sentences that are set off from the body text that is enlarged and set off from the rest of the text with rules a box and/or a screen. It is part of the text set previously and is placed in the middle of a paragraph to add importance and awareness to the subject.
Punctuation block	In right-justified or right-aligned text, it is several successive lines that end with punctuation and make the right hand margin look uneven.
Quick Time	The video format developed by Apple that is used on the Internet and other desktop applications.
Raster	A displayed bitmap, a raster is essentially a grid of horizontal lines, which make up the picture on the screen.
Rasterization	A way to convert the curves in type and illustrations (vector-based graphics) into a pattern of dots which can be displayed on a raster based screen or print device.
Recto	In a double-sided, document the page that appears on the right side.
Resolution	This determines the detail of an image based on the amount of pixels. More pixels means higher resolution. The higher the resolution, the better the printed output.
Reverse	white or light-colored type or images on a dark background.
Revert	This is a command found in many computer applications that returns the document to it's last saved state.
RGB	Red, Green, Blue. This is the common color space used on computers. Website graphics are saved as RGB, as well as other output that involves a monitor. Colors are determined by mixing these 3 colors together with values ranging from 0 to 255. Black has an RGB value of R=0, G=0, B=0. A light purple could be a value of is R=180, G=0, B=255.
Right-justified alignment	This is a type set so that the text runs even on both left and right margins. The extra white space is dispersed between words and sometimes between the characters on the line.
RIP	Raster Image Processor - The device that converts images in vector or line and curve form into raster or bitmap form.
Rivers	These are spaces between words that make uneven lines of white space in the body type. It mainly occurs when the lines of type have been set with too much word spacing.
Roman type	Book weight, regular or in desktop publishing systems which is called plain or normal type.
Rough	A refined thumbnail sketch for a publication design that is done at actual size with more detail. Roughs are often used for a first client review.
Rule (ruling line)	A geometric line that can be used as a graphic improvement in page assembly.
Run-around	This is a type that is set to fit the shape of an illustration, photo, ornament or an initial.
Run-in heading	A heading that is placed on the exact same line as the text and that is normally in bold or italic type.
Running heads/feet	Titles that are sometimes accompanied by page numbers and placed at the top/bottom of text pages of a multi-paged publication.
Sampling	Sampling, re-sampling, scaling, up-sampling, down-sampling, and resizing up or down . . . terms used for increasing or decreasing the number of pixels in an image. Resizing down is easier to accomplish as existing pixels are simply discarded.
San Serif	This is type that lacks the strokes on the end of letters that can be found on a Serif Typeface. An example of a typeface that is San Serif is Arial.
Sans-serif typeface	A typeface that has no serifs such as Helvetica or Swiss. The stroke weight is usually uniform and the stress oblique however there are exceptions.
Scaling	This is a reduction or an enlargement of artwork, which can be proportional or disproportional. In desktop publishing, the term optimal scaling of bitmaps refers to the reduction or enlargement that will evade or decrease moiré patterns.
Scratch Disk	The disk used by Photoshop to replace physical RAM. This is defined in Photoshop's preferences. To work best the program needs free space on the scratch disk equal to about 4 times your file size. If you do not have this much free space you may get an inadequate memory message while editing your picture. Normally it is best to either have a very large hard drive to work with or have a separate disc for use in image editing.
Screen (tint)	In graphic art, it is a uniform dotted fill pattern described in percentage
Screen font	Low screen resolution bitmaps of type characters that show the positioning and size of characters on the screen. As opposed to a printer font, which may be high-resolution bitmaps, or font outline masters.
Script	joined and graceful letters resembling hand writing with a pen or quill. Either slanted or upright, in same cases with a left hand slant.
Separations	The result of breaking a color image into four components that allow proper amounts of cyan, magenta, yellow, and black ink to be applied to recreate the colors on the printing press.
Serif	These are the exaggerated strokes at the ends of letters. Type that has these markings are known as Serif type. An example of a typeface that has serifs is Times New Roman.
Services Bureau	An organization, which is set up to provide for the needs of computer users who will take their images to the printed page.
Set width	In type, it is the horizontal width of characters. Typefaces vary in the typical horizontal set width of each character and set widths of individual characters vary in typeset copy depending on the shape of the character and the surrounding characters.
Sidebar	In a newsletter or magazine layout, this is a related story or block of information that is set apart from the main body of text and usually boxed and/or screened.
Small caps	This refers to capital letters set at the x-height of the font.
Solarization	A photographic image in which both blacks and whites appear to be black and mid-tones approach white.
Solid	This are lines of type with no space between the lines
Spot Color	This refers to a color that does not go through the CMYK process to obtain color values. Instead, each color in a document is created using that exact color, not a mixture of CMYK halftone values. Spot colors are used most often in limited color jobs where the cost of ink is too high for 4 color CMYK printing, or where a particular color (say for a logo) used must be exact.
Spot colour separation	Used in offset printing for the separation of solid premixed ink colors such as green, brown, light olive, etc... used when the areas to be colored are not flanking. Spot colour divisions can be indicated on the tissue cover of the mechanical or can be made with overlays.
Spread	In a double-sided document the arrangement of two facing pages which are designed as a unit. It is also the neighboring inside panels of a brochure when opened.
Standing elements	In page design, it is the elements that replicate exactly from page to page however, not only in terms of style but also in terms of page position and content. The most commonly used standing elements are page headers or footers with automatic page numbering.
Stress	In a typeface, the stress is the axis around which the strokes are drawn: oblique or vertical. Not to be confused with the angle of the strokes themselves.
Stroke weight	In a typeface, it is the amount of contrast between thick and thin strokes. Different typefaces have distinguishing stroke-weight characteristics.
Style sheet	In a DTP program, the style sheets contain the typographic qualifications to be related with tagged text. They can be used to place titles, headings, and the attributes of blocks of text such as lists, tables and text associated with illustrations.
Subhead	Is a secondary phrase that comes after the headline. The subhead is normally of less in size and importance than the main headline or headlines.
Subscript	This is a character somewhat smaller than the rest of the font that is set below the baseline. It is used in chemical equations and as base denotation in math and sometimes as the denominator of fractions.
Superscript	A character that is somewhat smaller than the rest of the font and set above the baseline. Used for footnote markers and sometimes it is used as the numerator of fractions.
Tabloid-sized page	A page that measures 11' x 17' and most often used in portrait orientation for newspapers.
Tags	For style sheets, it is delimited sets of characters embedded in the text or internally coded. Tags apply to paragraphs. This includes titles and headings and designates the function of paragraphs. The actual type requirements depend on the style sheet that is associated with the tag.
TCP/IP network connection	Abbreviation for Transfer Control Protocol/Internet Protocol, a way of specifying how information is transferred over the Internet (by means of a network connection).
Template	In page design, it is a file with an associated style sheet, all standing and serial elements in place on a master or base page.
Text wrap	This is the spatial relationship between blocks of text and graphics or between two blocks of text.
Thumbnails	These are tiny pictures sketched as first design ideas like thinking on paper or on the screen.
TIFF	Tagged Image File Format - A standard format in which scanned images are saved for use in graphic applications. This format is compatible with both Mac and PC.
Tiling (tile)	Refers to printing a page layout in sections with overlying edges so that the individual pieces can be pasted together.
Tombstoning	In multicolumn publications, when two or more headings are in the same horizontal position on the page.
Top Majuscule	An industry term for a capital letter.
TopAlley	The space between columns on a page.
TopBackground	The portion of a photograph or line art drawing that appears farthest from the eye; the surface where the main artwork is displayed
TopBleed	An element that expands to the edge of a page. To print a bleed, the publication is printed on oversized paper, which is then trimmed down to actual required size.
TopCallout	A clarification label for an illustration, which is often drawn with a leader line pointing to a certain part of the illustration.
TopDescender	In type, it is the part of the letterform that goes below the baseline; normally this is the case with lowercase letters and a few punctuations, however some typefaces have uppercase letters with Descenders.
TopHalftone	In conventional publishing, it is a continuous-tone image photographed through a screen in order to make small dots of different sizes that can be reproduced on a printing press. Digital halftones are created by sampling a continuous-tone image and giving them different quantities of dots, which simulate different sized dots for the same effect.
TopImage area	This is the area on a page where copytype is positioned and is determined by the margins.
TopPaste-up	This is the process of preparing mechanicals. In conventional publishing, it is the positioning and pasting type and graphics on a board. In desktop publishing, it is the page-assembly software that enables the user to do electronic paste-ups.
TopRagged right alignment	This is a type set where the extra white space in a line is set at the right side, which gives the text a ragged margin.
TopStandoff	It is the amount of space between a block of text and a graphic or in between two blocks of text that wrap.
TopU&lc	An industry abbreviation for upper and lowercase.
Track	In type, track is to reduce space uniformly between all the characters in a line.
Type alignment	The distribution of white space in a line of type where the characters at their normal set width do not fill the complete line length exactly. Type can be aligned left, right, centered or right justified.
Type families	This is a group of typefaces of the same base design however, with different weights and proportions
Typeface	This is the set of characters created by a type designer including uppercase and lowercase alphabetical characters, numbers, punctuation and other special characters. A single typeface contains many fonts at different sizes and styles.
Unit	In type, it is the divisions of the em space used for fine-tuning the letter spacing of text type. Different typesetting systems and DTP software use different unit divisions: 8, 16, 32, and 64 are common. One unit is a thin space or a hair space.
Unsharp Masking	A procedure for increasing the apparent detail of an image performed either by the input scanner or by computer processing.
URL (Uniform Resource Locator)	The 'address' or location of a Web site or other Internet service.
Vector	Lines or curves, which make up the page in a computer image. A set of computer instructions determining the creation of geometric shapes (Postscript file) as opposed to images made up of pixels, as in bitmapped graphics.
Vector Graphic	A graphics format that uses shapes and lines, called paths. Vector graphics are resolution independent graphics that appear smooth and crisp regardless of how magnified the image is on screen. They also can be enlarged as big as you want them without having jagged edges. This format is best for line art and logos that don't require complicated coloring or textures.
Vector Image	An image system that uses basic geometric shapes, like rectangles, lines, circles, ellipses and polygons, to create a graphic image. The vector image usually contains very little data, like the starting point (pixel) of the object, what kind of object it is, its size, and color. When the image is rasterized, the vector information is converted into a bitmap using a RIP (Raster Image Processor). Rescaling can be performed with greater accuracy than with raster data. Also called 'object oriented.' Once a vector image has been rasterized, it is best not to scale it more than 5% to 10% up or down.
Verso	In a double-sided document, it is the page that appears on the left side of the spread. An odd-numbered page.
Weight	This denotes the thickness of a letter stroke, light, extra-light, regular, medium, demi-bold, bold, extra bold, and ultra bold.
White space	In designing publications, it is the areas where there is no text or graphics it is essentially the negative space of the page design.
Widow	In a page layout, it is the short last lines of paragraphs that are usually undesirable when separated from the rest of the paragraph by a column break and always intolerable when separated by a page break.
WYSIWYG	What You See Is What You Get - A desktop computer system feature that allows the user to preview to some degree the final output to the printed page.
X-height	This is the vertical height of a typeface that is measured from the baseline to the top of lowercase letters without ascenders. X is a letter that can be measured this way (hence the name), as well as a, c, e, m, n, s, and so on.